INL Colombia Anti Money Laundering Campaign

Sources Sought Notice : 19INLE24I0021 INL Colombia AML Campaign (PCS: R708 NAICS: 541810) Background: To effectively combat money laundering (ML) and financing of terrorism (FT), a comprehensive strategy is required to strengthen the prevention, detection, investigation and sanctions of these phenomena. In recent years, the Colombian State has focused its efforts on training programs aimed at increasing the tools and knowledge of the authorities in charge of this matter, to whom it corresponds: i) law enforcement, ii) intelligence work, and iii) acting as judges and prosecutors involved in money laundering and Non conviction asset forfeiture proceedings. One of the fields that has not been sufficiently developed is public policies for f promoting and fostering strategies for a culture of legality in the prevention of money laundering and the financing of terrorism. This Sources Sought notice is issued for planning market research purposes only, and does not constitute a solicitation for proposals, offers, bids, and/or quotes. This is not an announcement of a forthcoming solicitation, or confirmation that the Government will contract for the items contained in the Sources Sought, nor is any commitment on the part of the Government to award a contract implied. Responses to this notice will assist the Government in identifying potential sources and in determining if a Service-Disabled Veteran Owned Small Business (SDVOSB), Small Disadvantaged Businesses 8(a), Historically Underutilized Business Zone Small Business (HUBZone), or Women-Owned Small Business (WOSB) set-aside of the solicitation is appropriate, and in determining whether this approach to securing contracting support is practicable. Respondents are advised that the Government will not pay for any information or administrative cost incurred in response to this Sources Sought. Responses to this notice will not be returned. The following information is requested in this RFI/Sources Sought: 1. Company name, point of contact, phone number, and address; 2. UEI Number and CAGE Code; 3. Interest in nature of participation [e.g., prime contractor, teaming partner, primary subcontractor]; 4. SDVOSB/HUBZONE/8(a)/WOSB certification for applicable NAICS; 5. Statement of capabities applicable to this requirement; 6. Three examples of relevant and recent (with last three years) past performance; 7. Questions, clarifications and/or recommendations to INL to inform a subsequent Notice of Funding Opportunity. Interested contractors may provide the above information via e-mail to the addresses listed below. Information submitted must be in sufficient detail as to allow for a thorough government review of firm's interest and capabilities. This information is due no later than Friday, July 26, 2024 at 5:00 PM EST. Primary Point of Contact: Michele Coccovizzo Senior Contract Support Specialist [email protected] Scope Of Work The main objective of the campaign for a culture of legality and prevention of money laundering and financing of terrorism - ML/FT is to raise public awareness of these phenomena, as well as to publicize their effects in the social, political, legal, economic, and cultural spheres. It is also expected that the campaign, with a national and regional focus, will prioritize the Designated Non-Financial Activities and Professions (DNFBPs), which include sectors such as lawyers, accountants, dealers in precious stones and metals, gold traders, real estate agents and gambling. Summary of Requirements The main objective of this campaign for a culture of legality and prevention of money laundering and financing of terrorism - ML/FT is to raise public awareness of these phenomena, as well as to publicize their effects in the social, political, legal, economic, and cultural spheres. It is expected that this initiative will achieve: A 30% increase in the number of complaints filed in the UIAF's "Infórmenos" channel by citizens from all over the country. A 30% increase in the number of complaints filed in the UIAF's "Infórmenos" channel by the inhabitants of the 10 departments and 11 territorial entities selected for this campaign. A 30% increase in the number of Suspicious Transaction Reports (STRs), with special emphasis on Designated Non-Financial Businesses and Professions (DNFBPs). As Specific objectives the campaign should consider: National Approach Increase citizens' awareness, at the national level, of the risk signs of illicit activities related to money laundering and the importance of reporting them in a timely manner to the corresponding authorities. Strengthen citizens' understanding, at the national level, of the crime of money laundering and its legal consequences, as a deterrent for those who are thinking of getting involved in these illicit activities. Encourage citizens to report through the UIAF's "Inform us" link when they become aware of any illicit activity or suspicious operation. Territorial approach: Create public awareness among citizens about the implications of money laundering and terrorist financing on the economy, politics and society as a whole. This campaign is expected to focus on 10 departments and 11 territorial entities, questioning the inhabitants of each region about the main money laundering crimes that affect their region. Increase citizens' awareness, in the selected departments and territorial entities, of the risk signs of illicit activities related to money laundering and the importance of reporting them in a timely manner through the means available for this purpose. Strengthen the understanding of citizens, in the selected departments and territorial entities, about the crime of money laundering and its legal consequences, as a deterrent for those who are thinking of getting involved in these illicit activities. It is also expected that the campaign, with a national and regional focus, will prioritize the Designated Non-Financial Activities and Professions (DNFBPs), which include sectors such as lawyers, accountants, dealers in precious stones and metals, gold traders, real estate agents and gambling. Period and Deliverables or End Products (A) Period of Performance: It is expected that during 2024 - 2025 the campaigns with national and regional focus will be produced and disseminated. (B) Deliverables It is expected to produce and disseminate a comprehensive campaign to promote a culture of legality and prevention of money laundering and financing of terrorism, focused on the following areas: Campaign with a national focus: It will seek to raise public awareness of the importance of understanding and combating these illicit practices, highlighting their negative consequences on the stability and security of the country. Various means of communication, both traditional and digital, will be used to reach a wide audience and promote the active participation of society in the prevention and reporting of these crimes. Through clear and accessible messages, civic commitment and citizen collaboration in the fight against money laundering and the financing of terrorism will be encouraged, thus contributing to strengthen the social fabric and protect the fundamental values of the Nation. Campaign with a territorial approach: It will seek to highlight how these crimes not only impact in economic and financial terms, but also have profound consequences on the social fabric, political stability, the legal system, and the cultural wealth of communities. This initiative seeks not only to inform about the risks and consequences of these illicit practices, but also to encourage greater citizen participation in the prevention and reporting of these crimes. It is also expected that the campaign with a national and regional focus will prioritize Designated Non-Financial Businesses and Professions - DNFBPs. (C) Delivery Schedule For each of the campaigns, the following phases are envisaged: First phase: Production of the campaign. Maximum duration: 6 months from the signing of the contract with the specialized company. During this period, the following activities will be carried out: Development of the creative concept: the marketing company is expected to generate creative and original ideas that capture the attention of the target audience and convey the desired message of the national and regional campaign to be carried out. The marketing company is expected to have an educator and a specialist in the prevention and fight against money laundering and financing of terrorism within its team. Production of advertising materials: creation of various advertising materials, such as visual, print and digital media ads, promotional videos, images for social networks, talks, etc. Planning of marketing strategies: elaboration of a detailed plan for the dissemination of the campaign. This may include the selection of appropriate distribution channels, scheduling of social media posts, promotional events, among others. Resource management and timeline: the contracted marketing company is expected to present a plan to efficiently manage the resources required for the production of the campaign, as well as a clear timeline with deadlines for each stage of the process. Second phase: Launch of the campaign at national and regional level. Planning the launch event: plan and organize two launch events, one in Bogota and the other in the capital of the department selected by the contractor. This includes the search and reservation of venues, transportation logistics, catering, among others. Development of promotional materials: the marketing company will design and produce promotional materials for the launch events, such as banners, brochures, visual presentations, among others, that are consistent with the brand identity and campaign message. Media coverage: the marketing company will coordinate media coverage of the launch events, including communication with regional and national media, preparation of press releases, and management of interviews and social media coverage. Protocol and guest services: the marketing company will be in charge of protocol during the launch events, ensuring that guests are properly received and attended to. Evaluation and follow-up: an evaluation will be carried out after the launch events to measure their impact and effectiveness, and the marketing company will provide detailed reports on the results obtained. Third phase of the campaign: Dissemination of the campaign.: Duration: 6 months of divulgation and dissemination. Once the campaign is fully developed, it will move on to the disclosure and dissemination phase, which will have the following elements: Dissemination strategy planning: the marketing firm will develop a detailed plan for the promotion and dissemination of the campaign in the various selected communication channels. This may include the most appropriate traditional and digital media, the scheduling of publications in social networks, participation in relevant events, among others. Production and distribution of advertising materials: distribution of the approved creative materials during the production phase, ensuring that they meet quality standards and comply with the campaign's objectives. Media coverage: the marketing firm will coordinate media coverage of the campaign, including communication with traditional and digital media, drafting press releases, and managing interviews and social media coverage. There will be ongoing evaluation of the results of the campaign's outreach, using metrics such as reach, interaction and conversion, and that the marketing firm should provide periodic reports on the progress of the outreach. Mechanisms will be put in place to review and approve creative materials during the production process to ensure that they conform to quality standards and meet campaign objectives in coordination with the contractor. Regular and transparent communication from the marketing company is expected, as well as periodic reports on the progress of the campaign production. (D) Coordinating Performance/ Delivery Schedules The period of performance and delivery schedule should relate to any interface requirements of the work being performed . If the contract product depends on other U.S. Government actions, then deliveries should be scheduled to coincide with those related actions. If there is no such interdependency of delivery dates, then the period of performance may be specified as number of days after contract award. Progress and Compliance (A) Progress and Status Reports a. Contractor preparation and submission of technical and compliance progress reports may be required for the contracting officer and contracting officer’s representative (COR) to track the ongoing status of a contract. Design such reports to reveal the information required to keep the contracting officer, COR, and contractor knowledgeable about the contract. b. The 41 U.S.C. 2301 , implemented in FAR 48 CFR subpart 4.5, provides for the use of "electronic commerce" in federal acquisition whenever practicable or cost effective. When electronic data interchange is not used, 48 CFR 4.302 requires the Department to have contractors submit paper documents to the U.S. Government printed or copied double-sided on at least 30 percent postconsumer fiber recycled paper . Keep in mind that contractors include as part of their price the costs associated with generating required reports. So, to save the U.S. Government money and to avoid wasting paper, do not request paperwork or reports from contractors that will either not be reviewed or will not provide useful information. c. Specify any progress report requirements and discuss those areas the reports are to cover, the format, the criteria to be used in accepting reports, the number of copies the contractor should submit, and to whom they should be submitted as shown in the following example : Example: Progress report requirement a. The contractor shall furnish ____ copies of a monthly-letter type progress report to the contracting officer on or before the ____ of the month following the calendar month being reported. One copy shall also be furnished to the COR. b. Each report shall contain concise statements covering the ____________ activities. The contractor shall deliver copies of the monthly progress report and transmittal letter to the contracting officer at the following address: ________________________________ d. If the contracting officer chooses to require contractor reports, consider including one or more of the following kinds of information for the reporting period: (1) A clear and complete account of the work performed on each task; (2) Notification of any changes in key personnel associated with the contract; (3) Projected schedule of the work to be accomplished during the next reporting period and until contract completion; (4) Description of the approach taken, progress in achieving contract objectives, and estimate of percentage of technical work completed; (5) Description of any problems encountered or anticipated that will affect the completion of the contract within the time and fiscal constraints set forth in the contract, together with recommended solutions, or, a statement that no problems were encountered; or (6) Summary of any problems or concerns requiring U.S. Government guidance or assistance. e. If the contract requires contractor reports, the contracting officer and COR may wish to develop a report format (such as a "fill in the blanks"- type report) and include it in the solicitation. Left to develop their own formats, contractors may not report bad news or provide needed regular status reports. (B) Inspection and Acceptance a. The U.S. Government will inspect to determine contractor compliance with the contract , including FAR 48 CFR 46.000 quality and quantity requirements . This is done in conjunction with the Quality Assurance Plan (QAP). The QAP is typically referenced in the Performance Work Statement (PWS) or Section E of the contract . However, in most instances, due to its size, it is a separate contract exhibit. In addition, there may be cases when the U.S. Government determines as part of its acquisition strategy to allow contractors to propose their own QAP or specific contents of the QAP to be incorporated into the contract. b. QAP content: The QAP states the U.S. Government’s performance expectations (i.e., standards and acceptable quality levels for outcomes or tasks), how often deliverables or services will be monitored and evaluated, and if there are any positive or negative incentives regarding performance. c. The principal method of surveillance used is inspection. The U.S. Government also uses checklists, spot checks, and customer complaints to measure contractor performance. U.S. Government-Furnished Property (GFP), Data, or Services (A) U.S. Government Property/Facilities N/A (B) Insurance The contractor may be required to purchase liability or auto insurance ( 48 CFR 28.307-2 ) when performing work on a U.S. Government facility. When the Defense Base Act ( 42 U.S.C. 1651) applies, overseas contract performance may require the purchase of insurance. Reference the FAR 48 CFR 28.305 requirements and FAR clause 48 CFR 52.228-3 , Worker's Compensation Insurance (Defense Base Act). Special Considerations (A) U.S. Government-Furnished Material If the contracting officer’s representative (COR) considers it appropriate to furnish the contractor with certain expendable items necessary for contract performance, set reasonable limits on the amounts the U.S. Government will supply, and require the contractor to pay for any additional quantities required. The objective is to create a financial incentive for the contractor to carefully manage the use of the materials, and to discipline employees who fail to take proper care of the items. Reference 48 CFR 45.101 for the definition of "material." (B) Special Terms and Conditions Describe any special provisions or situations about which the contractor should be informed. This would include requirements to use the Synchronized Pre-Deployment Operational Tracker (SPOT) system to register contractors deploying to contingency operations and any pre-deployment training or orientation requirements. (Reference 48 CFR 52.225-19 , paragraph g, and PIB 2008-15.) (C) Travel N/A References (Applicable Documents) a. Provide a list (by title and number, if any) of all documents, or parts of documents, referred to elsewhere in the Performance Work Statement (PWS). The list may include scholarly studies, technical reports and publications, specifications, standards, and other materials needed to clarify or support the work. b . Merely listing the documents in this section does not establish a contractual obligation to adhere to any provisions contained in the documents . You must state any such obligation within the PWS. Be sure to limit the obligation to document provisions which apply to specific tasks and which are clearly not in conflict with other provisions presented in the PWS. c. Explain where the materials may be obtained, or where and when it will be made available for review. If access to the documents is too difficult or expensive, it may limit the number of willing offerors, or, in extreme circumstances, serve as a basis for a protest. Attachments a. It may sometimes be necessary to include rather lengthy materials in the solicitation itself, so that offerors will have sufficient information to prepare adequate proposals. The materials will be included in the solicitation as attachments to the Performance Work Statement (PWS). b. If you need to include attachments to the PWS: (1) Include only materials that are necessary to the offeror's understanding of the requirement; (2) State in the body of the PWS (in the background section or the detailed work requirements section, for example) that such attachments are provided , as well as their purpose ; (3) Indicate, as a prefatory note to the attachments, whether the material is provided merely as background information or whether portions of the material set forth contractual obligations; and (4) Include copies of the material to be attached in the procurement request. b. U.S. GOVERNMENT-FURNISHED PROPERTY (GFP) OR DATA N/A c. SPECIAL CONSIDERATIONS (1) Determine what additional, relevant information should be made known to the contractor; (2) State where performance is to take place; (3) State whether travel will be required and for what purpose ; and (4) State whether there are any special safety, security, or operational considerations.