MODIFICATION: THE RESPONSE DATE AND TIME HAVE BEEN EXTENDED TO FRIDAY AUGUST 5, 2011 AT 11:00 AM. MODIFICATION: THIS WILL BE FOR BASE + 4 OPTION YEARS. This is a combined synopsis/solicitation for commercial items prepared in accordance with the format in FAR 12.6 as supplemented with additional information included in this notice. This announcement constitutes the only solicitation and a separate written solicitation will not be issued. This solicitation number is NIHLM2011154 and is issued as a Request for Quotation (RFQ). The solicitation/contract will include all applicable provisions and clauses in effect through Federal Acquisition Circular 2005-59. The North American Industry Classification (NAICS) Code is 515112 the business size standard is $7.0 million. This acquisition is being conducted using Simplified Acquisition Procedures in accordance with FAR Part 13. However, this solicitation is not set aside for small business. The National Institutes of Health (NIH), National Institute of Diabetes, Digestive and Kidney Diseases (NIDDK) intends to procure the following services:50 weeks (one year) of radio time, and promotional and reporting activities on a non-exclusive basis for Healthy Moments reports delivered by NIDDK Director. Healthy Moments will feature healthy lifestyle tips and other science-based health information. Through Healthy Moments reports, NIDDK Director will convey consistent, reliable, and authoritative health information to African Americans and other English-speaking minority listeners, who are disproportionately affected by diabetes; kidney, hematologic, and digestive diseases; and other health problems. The offeror will deliver Healthy Moments reports on-air via a minimum of five radio stations that target adult African American and other English-speaking minority listeners in Washington, D.C., Richmond, VA, and Baltimore, MD, plus any two of the following: Dallas/Fort Worth TX, Atlanta, GA, New York, NY, Los Angeles, CA, Chicago, IL, or Miami-Ft. Lauderdale. Healthy Moments reports will be produced and recorded by NIDDK. NIDDK will also provide transcripts and other supplementary web content to the stations for the duration of the contract.Requirements include on-air broadcasting of a designated number of Healthy Moments audio reports; providing announcements throughout the week to promote the on-air reports; creating and displaying web promotions and advertisements for Healthy Moments. Additionally, the offeror will also provide consistent feedback to NIDDK on audience impressions and quality control by providing NIDDK with monthly online ad click-through and Arbitron ratings data. To ensure quality control is on target, the offeror will supply accurate airchecks for each broadcast and offer make-good time, during the celebrity morning shows, for any spots that are bumped, omitted, or delivered outside agreed-upon parameters using that weeks scheduled Healthy Moments report.A description of services follows in the tasks below:Task 1 On-Air Radio BroadcastTask 2 Online AdsTask 3 Seasonal National Broadcast SpotsTask 4 Social Media PromotionTask 5 Production Support and ManagementTask 6 Quality Control and Reporting Requirements Airchecks and Notification Online Activity Media ImpressionsBasis for Award: Offerors must provide descriptive literature or other material that demonstrates their offer meets the forgoing requirements. The contract will be awarded to the responsible offeror whose offer fully meets the requirements of the solicitation, provides the best value, with price and technical factors equally important in award evaluation. The offeror must include a completed copy of the following provisions: 1) FAR Clause 52.212-1 Instructions to Offerors Commercial; 2) FAR Clause 52.212-2, Evaluation Commercial Items. As stated in FAR Clause 52.212-2 (a), The Government will award a contract resulting from this solicitation to the responsible offeror whose offer conforming to the solicitation will be most advantageous to the Government, price and other factors considered. The following factors shall be used to evaluate offers: Content and Reach of the Celebrity Morning Radio Show; Technical Approach and Corporate Capabilities, Proposed Staff, and Past Performance; 3) FAR Clause 52.212-3, Offeror Representations and Certification of Commercial Items; 4) FAR Clause 52.212-4, Contract Terms and Conditions Required To Implement Statues or Executive Orders Commercial Items, Contract Terms and Conditions Commercial Items; and 5) FAR Clause 52.212-5, Contract Terms and Conditions Required to Implement Statutes or Executive Orders Commercial Items Deviation for Simplified Acquisitions. Vendors must submit a listing of the most recent contracts/awards (minimum of 3) in which similar technical services were purchased. Contracts/awards may include those entered within the Federal Government, state and local governments and commercial concerns. Include the following information for each contract or subcontract: 1. Name of Contracting Organization2. Contract Number (for subcontracts provide the prime contract number and the subcontract number3. Contract Type 4. Total Contract Value 5. Description of Requirement to include Statement of Work 6. Contracting Officers Name and Telephone Number 7. Program Managers Name and Telephone Number* If past performance questionnaire is available, please submit. All responses received within 15 days from the date of publication of this synopsis will be considered by the Government. The offeror must include in their quotation, the unit price, the list price, shipping and handling costs, the delivery period after contract award, the prompt payment discount terms, the F.O.B. Point (Destination or Origin), the Dun & Bradstreet Number (DUNS), the Taxpayer Identification Number (TIN), and the certification of business size. The clauses are available in full text at http://www.arnet.gov/far. Interested vendors capable of furnishing the government with the item specified in this synopsis should submit their quotation to the below address. Quotations (3 copies) will be due fifteen (15) calendar days from the publication date of this synopsis or by July 29, 2011, 12pm, Eastern Standard Time. The quotation must reference Solicitation number NIHLM2011154. All responsible sources may submit a quotation, which if timely received, shall be considered by the agency. Quotations must be submitted in writing to the National Library of Medicine, 6707 Democracy Blvd., Room 773, Bethesda, Maryland 20817, Attention: V. Lynn Griffin,
[email protected]. All questions regarding this solicitation should be submitted in writing to
[email protected]. Solicitations must be submitted as hard copy. No electronic submissions.