Social Media Monitoring Webservice Combining Artificial Intelligence and Human Sentiment Capability

This is a Sources Sought notice. This is not a solicitation for proposals, proposal abstracts, or quotations. The purpose of this notice is to obtain information regarding the availability and capability of qualified sources to perform a potential requirement. Purpose and Objectives: The Centers for Disease Control and Prevention (CDC), National Center for HIV/AIDS, Viral Hepatitis, STD and TB Prevention (NCHHSTP) requires a social and digital monitoring platform to inform its market intelligence and social media practice. This social media monitoring web service will allow NCHHSTP to conduct a complete analysis of specific digital conversations of interest in the present and in the past. The service must provide the ability to monitor and identify key influencers such as publishers and journalists along with key stories within the news media. The social media monitoring webservice must be able to independently notify users of key trends of interest and will allow access to databases from multiple social media platforms. Understanding sentiment of digital conversations is critical to NCHHSTP. While it is standard to utilize machine learning to determine human sentiment in comments this approach is often inaccurate because machine algorithms are limited, due to the complexity of sentiment and language used in digital media. Therefore the required web service must provide the capability to analyze sentiment using a combination of machine learning via Artificial Intelligence (AI) and humans who are trained in thematic analysis to regularly update and tune the sentiment model. Period of Performance (POP): The POP for this requirement will include a base period of 12 months, followed by one 12 month option period. Capability Statement/Information Sought: Interested firms are requested to submit a capability statement, which shall include documentation of the ability to perform the requirements and information on previous successfully completed contracts for the same supplies. The respondent must also provide their DUNS number, organization name, address, points of contact, and size and type of business (e.g., 8(a), HubZone, etc., pursuant to the applicable NAICS code), and any other information that may be helpful in developing or finalizing the acquisition requirements. Please limit your responses to ten (10) pages. All responses to this notice must be submitted electronically. Facsimile responses will not be accepted. Please submit responses to Denedra Threatt, Contract Specialist, at [email protected]. Disclaimer and Important Notes: This notice is issued to help determine the availability of qualified companies technically capable of meeting the Government requirement and to determine the method of acquisition. It is not to be construed as a commitment by the Government to issue a solicitation or ultimately award a contract. Responses will not be considered as proposals or quotes. No award will be made as a result of this notice. The Government will not be responsible for any costs incurred by the respondents to this notice. This notice is strictly for research and information purposes only. The Government reserves the right to use information provided by respondents for any purpose deemed necessary and legally appropriate. Respondents are advised that the Government is under no obligation to acknowledge receipt of the information received or provide feedback to respondents with respect to any information submitted. Submissions will not be returned. Confidentiality: No proprietary, classified, confidential, or sensitive information should be included in your response. See the attached draft Statement of Work (SOW) for additional details and instructions.