USDA PRIL for Enhancing WIC Services - 2018

This is an announcement of the availability of funds for one new cooperative agreement for FY 2018-2021 with a public or private academic research institution or other non-profit research organization. In this funding cycle, the USDA anticipates awarding up to $2,000,000 in grant funding to support the creation of a Participant Research Innovation Laboratory to support and evaluate WIC local agency-initiated projects that design and implement strategies, including innovative tools and technical resources, to promote customer service surrounding WIC nutrition services which will contribute to retention of eligible participants. Developed strategies should focus on WIC service delivery sites or retail environments. Further, proposals should incorporate strategies that acknowledge the social and cultural diversity of WIC participants and those eligible for the Program.